FAQ´s of potential Area Coordinators

• Is The Heart Link Network® a business opportunity?

• The Heart Link Network was never designed to be a business at all. It was designed as a marketing and networking tool to help you promote the business you already have and love. Marketing and advertising your business can be expensive. The Heart Link Network was designed to give you a unique way to advance your business and all but eliminate some of your marketing and networking expenses.  The investment to become a Heart Link Area Coordinator, while minimal, is offset by your participant’s small attendance fees. This tool gives you a way to explode your business, introduce yourself to great women in your community, be of service to others and leave a legacy of goodness because of your efforts.

• Why is The Heart Link Network® the best and most cost effective way to market my business?

• As we mention above, one of our biggest expenses in running a business is marketing.   Radio, newspaper ads, networking memberships, chamber events, trade shows etc. can cost you a fortune! You could spend anywhere from $500 to $1500 to join other groups and associations with very little to show for your investment. That is why we created The Heart Link Network®. It allows you to powerfully, intelligently and intimately publicize your business for little financial out put from you. Your attendees are able to present their businesses for a small charge to attend. Those attendance fees go to you and help to cover the costs of putting on the event as well as the Heart Link Coordinator location fee.

• How is the HLN networking model different than other networking models?

• When you attend other networking groups, like the chamber of commerce, or BNI, you get one minute or sometimes 30 SECONDS to share what it is that you do. It is easy to get "lost in the crowd". As a Heart Link Coordinator you are the host, not just one of many participants. All eyes are on you! Also, you get to hand select the women who attend your events!  So you always know what to expect.

  Traditional networking events are built on a male model which is interruption marketing and does not lend itself well to developing the deep relationships necessary in today´s market.  The Heart Link Network® was specifically designed to meet the needs of female entrepreneurs by creating an environment that is warm, inviting, effective, non-threatening, and fun! It is a networking tool that allows you to invite instead of interrupt potential future customers. Women nation-wide have raved about the difference in the feel, fun and effectiveness of The Heart Link Network®.

• Why is networking vital to my business?

• Success does not depend on what you know, or who you know. In today´s market place the most important thing is "WHO KNOWS YOU!" That is why being a part of The Heart Link Network® outshines the rest.  Our Area Coordinators are recognized leaders and offer a valuable service to women. You become a stand out in your community, you give women a resource they desperately need and you get to market your business, all at the same time. Successful business owners network so that they can meet people and expose others to their products and services.

• Do new women come each month or is it the same people each time?

• Area Coordinators report they have about 50% returning guests and 50% new attendees each month. The Heart Link Network® requires no membership for the attendees. They are free to attend once or come back as often as they like. This keeps the gatherings familiar, yet fresh and exciting. It provides a great deal of flexibility to women who want to return and bring their friends next month!

• How many women should I expect monthly?

• Some of our Area Coordinators consistently have 30 to 35 women at their gatherings; others have 15 to 25 women. It totally depends on you and your personality and the effort you want to put in developing your event. The larger gatherings are exciting but may be a little less intimate; with 15 to 20 women, it will allow extra time to create more personal bonds. Both kinds of gatherings have their benefits. Some of our Coordinators even host 2 events a month to serve the women in their area. It is up to you. Find the size that fits your personality and community and it will work like a charm. It is a model that depends on the care and effort you give it, exactly like your business. It is like exercise equipment, it works GREAT if you actively use it!

• What if I don´t know how to network?
• Don´t worry. The Heart Link team is ready to train you!  We teach you exactly what to do to open your Heart to your community. The Heart Link Network® can become the training arm for you as well as your business associates.  The Heart Link provides tele-classes, one on one coaching, and scores of written, recorded and video training material.

The Benefits of being an Area Coordinator

• Creates a Warm Market and Increases your Circle of Influence!
• Most of the time, once we have burned through our warm market of friends and family, we have no where to go. We are forced to move into a "Male" model of marketing called "interruption marketing". We attempt to get people´s attention by interrupting the at the grocery store, outside of restrauants, hair salons, or worse, cold calls. Interruption marketing, although it has been the dominant model of marketing since the 50´s, no longer works.

  People dislike being interrupted. They have TiVO to get past commercials; they listen to satellite radio, sign up to be on NO call lists so that their home time cannot be interrupted. People are bombarded with information and they have learned to despise "interruption." We designed The Heart Link Network based on "Permission Marketing" instead of "interruption marketing." The Heart Link Network was created to allow the Area Coordinator to network in a way that is comfortable, familiar and natural for them, continually creating for a new warm market each month. Word of mouth is the best marketing you can have. The Heart Link Network insures that many more mouths are singing your praises!

• Build a strong resource and data base.

• Each month, the Area Coordinator is motivated and inspired to do the networking their business requires except The Heart Link Network is vastly different. We discovered that most women are not good at “campaigning” for themselves. They will rave about others with ease, they will help others in an instant, but “pushing themselves” is difficult and uncomfortable. Women are designed hormonally and emotionally to be givers. The Heart Link Network is first and foremost about giving. ALL women have an opportunity to share what they love most about their businesses with other women who actually CARE and pay ATTENTION. Attention is one of the most valuable resources in today's world. Inspiring women to pay theirs to you is an art that The Heart Link Network makes delightful and simple. Because there is no membership for The Heart Link Network, we have discovered that at each month's gathering one-third, to one half of the women are new, mixing and mingling with the women who are veterans of the Heat Link Network. This keeps a continual excitement and energy about the gatherings as well as, continues to grow and expand your data base.

• To add value to your existing networking efforts.

• Many women are attempting to promote their businesses without many positive results. They are putting themselves out there, only to find that they are being rejected. Women hate rejection and it causes us to doubt ourselves. The Heart Link Network was specifically developed to diminish or better yet, ELIMINATE rejection.
  Once in your home, women learn who you are, what you stand for, they fall in love with you, NOW, they are interested in what it is you have to sell them and in what ways you can positively contribute to their lives. The Heart Link Network provides a service that benefits ALL women who attend. When women believe that you genuinely care about their success, they begin to open up and genuinely care about yours.

• But why do I need The Heart Link Network? Why can't I do my own networking event?

• The Heart Link Network® is a multi-national organization dedicated to the empowerment, inspiration and growth of ALL women in business. It has collectively 50 years of networking, psychological, physiological and emotional research, etc. behind its structure and development. It is credible, well respected and without prejudice. When you hold your OWN networking events, women may perhaps suspect you. They might not believe in your motives and be suspicious that you are only holding an event to PUSH your products, which they will resist. Ninety percent of all communication is non verbal. When you have joined The Heart Link Network to benefit the lives of women in your community as you grow your business, the truth is communicated on deep levels and is trusted. The Heart Link Network® is the perfect marketing tool because while it allows you the opportunity to educate women as to the products and services you represent, it gives the same opportunity to them. It is the collaborative circle that feels most natural for a woman. The Heart Link Network® and your business, while designed to work together perfectly, should be mutually exclusive for credibility issues.

• To increase your Internet exposure.

• Today the Internet is a resource that cannot be ignored. When you are an Area Coordinator of The Heart Link Network® you have another GREAT outlet to expose who you are and what it is that you are passionate about. Our website is terrific and helps publicize, expose, and showcase our Area Coordinators all over the world.

• To take advantage of available tax benefits.

• The Heart Link Network® is a marketing expense. It gives you additional write offs. Check with your CPA to see if you can write of a portion of your home, and utilities.

• To receive amazing materials that you can share with others to build your business.

• Dawn Billings, the Heart Link Founder is the author of over 15 books on success and greatness. She has created E-books and resources that uplift, encourage and inspire everyone who reads them. All Area Coordinators have access to many of these terrific products and can use them as gifts, incentives for their business associates, or however they believe these products will aid them in growing and expanding their businesses.

• To be mentored, inspired and coached toward NETWORKING success in your business and professional life.

• Networking and connecting with others is imperative to success and is a skill that needs to be developed and honed. The HLN team consists of consummate networkers willing to coach and train you to become the same. The Heart Link Network® provides training specifically designed to build your Networking muscles. If you build your skills, you WILL build your business.

• To "link" resources, new ideas, products, services, opportunities and hearts with like minded women.

• This is the BIGGEST benefit next to building your business. We have discovered that too often, women feel isolated. The Heart Link Network® was designed with ALL women in mind. We embrace women whose professions are often excluded from networking events. Each month we honor a segment of professionals that want and need to know us and we certainly would love to meet and share with them, too. We recognize that it is NOT what you know; it is NOT who you know, BUT WHO KNOWS YOU that counts in expanding your business. Becoming a Heart Link Network Area Coordinator® provides you the perfect opportunity to be a stand out leader within your community, to gain a reputation for having a heart for women and their success. There will be an army of women who are out signing your praises, as they tell others about WHO YOU ARE. The Heart Link Network® was designed to make you a woman WHO IS KNOWN in her community, as well as, loved, respected and admired.

• Having fun!

• Oh, and let’s not forget, Having Fun! The Heart Link Network® makes networking and getting involved in your community FUN instead of a JOB. It doesn't get better than that!